Cookie policy
How we use cookies on this website, and how you can manage your preferences.
Last updated: 27 July 2026
Who we are
This website is operated by Unmasked Mental Health, a registered charity in England and Wales (charity number 1206059).
20-24 Commercial Street
Halifax
HX1 1TA
Email: info@unmaskedmentalhealth.co.uk
Phone: 01422 356945
Website: https://www.unmaskedmentalhealth.co.uk
What are cookies?
Cookies are small text files stored on your device when you visit a website. They help the site work properly, remember your preferences, and — where you agree — help us understand how the site is used so we can improve it.
How we use cookies
We only use cookies in these categories:
Strictly necessary cookies
These cookies are required for the website to function. They include cookies that remember your cookie preferences and cookies needed for secure donation, referral, and enquiry forms (provided by Beacon). These cookies do not require consent under UK GDPR and PECR, and they cannot be switched off through our cookie banner.
Analytics cookies (optional)
If you choose to accept analytics cookies, we use Google Analytics 4 to understand how visitors use the site — for example which pages are viewed and how people move between them. This helps us improve content and accessibility. Analytics cookies are only set after you select “Accept all” on our cookie banner.
Google Analytics may process data outside the UK. Where this happens, appropriate safeguards are applied by Google under their data processing terms.
Cookies we may set
| Cookie / service | Purpose | Category |
|---|---|---|
| umh_cookie_consent | Stores your cookie preference choice | Necessary |
| Beacon forms | Enables secure donation, referral, and enquiry forms to load and submit | Necessary |
| Google Analytics (_ga, _ga_*) | Measures site usage so we can improve the website (only if you consent) | Analytics |
Managing your preferences
When you first visit, you can accept analytics cookies or continue with necessary cookies only. You can change your mind at any time using Cookie settings in the site footer, or the button below.
You can also control cookies through your browser settings. Blocking all cookies may affect parts of the site that rely on necessary cookies, such as forms.
Third-party services
Some features are provided by trusted third parties (for example Beacon for forms and Google for analytics when consented). Those providers may set their own cookies as described above. We do not use cookies for advertising or marketing on this site.
Changes to this policy
We may update this cookie policy from time to time. The “Last updated” date at the top of this page shows when it was last revised.
Contact us
If you have questions about cookies or this policy, contact us at info@unmaskedmentalhealth.co.uk or see our contact page.
For how we handle personal data more broadly, see our privacy policy.